DENTAL CLINIC CASE STUDY
Our case study covers the successful organic traffic growth achieved year-on-year for Tomas Dental Clinic, Manchester’s state of the art leading orthodontic, cosmetic and implant dental clinic.
Dental Clinic Case Study
PROJECT TYPE: SEO
5.5K+ MONTHLY SEARCHES
The client
Dental Practice - Tomas Dental Clinic
The brief
To boost new patient inquiries, the client aimed to strengthen their online presence and attract more website visitors, targeting specifically the services pages.
The campaign
Start date: April 2024 – October 2024
Their online presence was limited, primarily relying on word-of-mouth referrals. They had a basic website with low traffic and few online enquiries, hindering their ability to reach new patients seeking their specific services. We focused on a pillar-cluster content strategy and undoing black hat SEO techniques that hindered keyword rankings across the board. We also oversaw a web migration to a new site based on our recommendations.
The results
After 12 months of the campaign, organic search traffic increased by 200%. This increased visibility online also led to a rise in enquiries.